Audio walks that bring a place to life
Podwalks turn a walk into an experience. They are made for destinations, municipalities, museums, and heritage organizations that want to make a place worth experiencing, and to share its stories with everyone who visits.
Choose the media that fits your story
Audio narratives
A narrator, characters, and voices carry the story as visitors walk, so their eyes stay on the place instead of a screen.
Soundscapes
Immersive sound design and music set the mood and bring a moment in time back to life, from a busy medieval market to the sea against a dike.
Augmented reality
See what once stood here, and watch objects and scenes come to life. AR lets visitors hold up their phone and bring a place, an object, or a moment in time to life, layering the past or the unseen onto the view in front of them.
Video and imagery
Archival photos, film, and images add depth at the exact spot they belong, connecting what visitors see today with what came before.
Interactive moments
Quizzes and dilemmas invite visitors to take part in the story, make a choice, and look at a place through fresh eyes.
Interactive maps — guiding the way
An interactive map is the backbone of every podwalk. Visitors always see where they are, where the story leads, and what is worth discovering around them. The map brings together the route, the stories along it, and the points of interest nearby. It can also show the official cycling and walking node networks (fiets- en wandelknooppunten), so visitors navigate on the infrastructure they already know. Clear waypoints guide them from one spot to the next, whether they are walking a heritage trail through the old town or cycling a longer route through the landscape.
GPS and geofencing — the right story, exactly where it belongs
Guided by GPS and geofencing, each story starts on its own at exactly the right spot. There is nothing to tap or search for. Geofencing does more than start stories. It can trigger soundscapes hidden on the map to surprise visitors along the way, and play audio cues that help them navigate or let them know a new story is coming up. With the native app, all of this runs in the background, so the phone can stay in a pocket while the place, and its story, take center stage.
Beautifully designed, made for everyone
Design shapes how a story lands before a single word is heard. A visitor forms an impression of a podwalk within seconds, and that impression carries through: whether the story feels trustworthy, and whether they stay with it.
That's why every podwalk is designed around the place it belongs to. A podwalk reflects your organization's identity, from colors and typography to imagery and tone.
It feels recognizably yours, whether you choose a design that fits your existing brand or a fully bespoke one: intuitive, clean, and accessible by design.
Key features
Storytelling
Combine audio, video, imagery, augmented reality, and interactive moments into a story that suits the place. Mix and match the media types that fit best.
Interactive map
Every visitor sees the route, nearby stories, and points of interest at a glance, including existing walking and cycling node networks.
GPS and geofencing
Each story starts on its own at exactly the right spot, so visitors can keep their phone in a pocket and their eyes on the place.
Translations
Support for unlimited languages and dialects, including right-to-left scripts, managed through the CMS.
Offline and download
With the native app, a podwalk works wherever the walk goes, even without signal. Visitors download a walk in advance and enjoy it without interruption.
QR codes
A single QR code unlocks a podwalk instantly, no app search or setup required.
Accessibility — built in from the start
Accessibility is part of every podwalk from the start, not an afterthought. Screen readers, captions, transcripts, and audio-descriptive content make stories available to more visitors, and sign language and easy-language options open the experience even further.
A place worth experiencing should be open to everyone.
Choose the format that fits your visitors
Podwalks is available in the format that fits your visitors and your location.
Progressive Web App
Opens instantly in a browser or with a QR code, no download or installation needed. It needs an internet connection to load maps and stories, and the screen needs to stay on for GPS to track location, so it works best as a quick, in-hand experience outdoors.
Native app
A fully branded mobile app for iOS and Android that works fully offline, maps included. GPS keeps tracking even with the screen off, so the phone can stay in a pocket while the story takes center stage. Easy to find in the app stores, and a natural home for a growing collection of walks.
Hybrid
Combine both: the web app lets any visitor start a story on the spot, for example by scanning a QR code, while the native app offers the fullest, offline experience for visitors who want more. Together we shape how the two work best for your project.
Signage and QR codes — visible on location
Visibility is what makes a podwalk succeed. Without it, people simply won't know it's there, and a story nobody finds is a story nobody hears.
A great walk is easy to find and easy to start. We can design and install outdoor signage along the route, marking the trail and its starting points so visitors know where to begin.
Prefer to use what you already have? QR codes can be added to existing signage instead, letting visitors scan and start their walk in seconds.
Both options remove any barrier between a visitor and the story.
Paid tours — share your stories, and sell them too
Podwalks can be free to explore, or sold to your audience. Take payments directly, so a podwalk can become part of your visitor offer and support the work behind it.
You can also hand out bespoke QR cards, ready to sell at ticket desks, information points, and tourist offices. Visitors buy a card, scan it, and start their walk on the spot.
Easy to manage, clear to measure
You stay in control of every podwalk and every story. The intuitive, no-code editor lets anyone on your team create and edit walks, and everything on the interactive map, with no technical knowledge needed.
Detailed, GDPR-compliant analytics show how visitors engage: which walks are popular, how far people get, and which stories resonate. The insights can flow into the analytics tools your organization already uses.
